Symbols are a concise way of delivering an idea about your business which is based on either visual or a text. The symbol is the first impression of a company on a consumer. A company can easily get the attention of consumers within 2 seconds if its logo is attractive. If you have a solid symbol which identifies your company would definitely lead you to more consumers. As now we live in an era where digital web designing is at its peak these days people are more fascinated towards colorful stuff rather than monochrome. So, attractive the symbols more the attention. And of course, looking towards the symbols we often think where did they come from and what should have been the story behind them so furthermore, we have discussed some of the well-known luxury symbols and their stories behind.
1.Iphone
iPhone is a well-known luxury brand not only in Pakistan but all over the world. Its brand value is $926.9 Billion. It is a multinational company. The symbol of this company is “bitten apple”. Its first logo was created by RONALD WAYNE then It kept changing time by time. The current that we have is bitten apple which is created by Rob Janoff. The first image to generate computer company was given by ISSAC NEWTON and as we all know he proposed the theory of gravity through an apple this is was the main idea of Steve Jobs to give the
name APPLE to his company and choose a minimal logo for it.2.
2.Gucci
Gucci logo is easily recognizable to the one with luxury taste. Guccio Gucci started this brand and later on his son, Aldo Gucci took part in it and started working with his father. The logo of this brand on the initial level was G U C CI. Later on Guccio’s son Aldo came up with the idea to make inward-looking Gs’ as a new logo. This company designs bags, cloths, and suitcases and highly known in the world. Their first success was from the suitcase and Bamboo bags which are still this mainstay. Although it is to be said it was started in Italy the peak of fashion begins in London and around England.
3.Calvin Klein
Calvin KleinInc.is an exclusive fashion house established in 1968 by Calvin Klien. He started this by opening a coat shop and later proceeded. The Calvin Klein logo comprises of a “cK” symbol. The logo was designed by the legendary Welsh designer Jeffrey Banks in the early 1970s. Itis knew for men and women’s clothing line. Their motive is to produce thrill in consumers by making their products aesthetically pleasant. Now the new logo is featured by PETER SAVILLE.
4. Lamborghini
The symbol which brand owns is of a bull which could have two reasons. One, Founder of this company might have a zodiac sign Taurus or as heard earlier that the founder FERRUCCIO LAMBORGHINI was fond of Spanish bullfighting so this is how he gave his brand the sign of a bull. It’s of golden color with a black base. They are famous for designing world vehicles which are remarkably known throughout the world.
5. Dior
The brand DIOR was started by the French Fashion Designer CHRISTIAN DIOR in 1946 and later on precise to DIOR only with a classy black background and capital font with slight change every time. This is a multinational company that is generated clothes, jewelry, cosmetics, perfumes, and other chic goods. The logo
6.Chanel
The double interlocked Cs represent the name of the founder COCO CHANEL in 1925. Chanel Bags and perfumes are high in demand. Its to be heard that the logo interlocked C define the name of Coco’s boyfriend Capel. Ultimately Chanel was will be the most famous and high demand brand. The first Chanel store was opened in 1915. Keeping in mind to produce the latest and trendy goods. She stepped into the fashion world by designing hats. It values approximately 11.5 billion. It is a massive brand where we can variety of products lie in different categories. The brand is most famous for its perfumes.
7.Zara
Zara logo is simple and elegant with the base of black. Zara changed its logo for the second time in 45 years it just changed a bit as a developer just overlapped the letters in capital letters. Amancio Ortega opened the first ZARA store in 1975. The slogan for Zara is “Love your curves”. It’s a clothing line that provides high-end denim and classy western outfits. To reach this level Zara has worked hard to bring out the latest and trendy fashion sense.
8. Louis Vuitton
Louis Vuitton Moet Hennessey also is known as LVMH has a logo of its own starting letters capital L and V font, serif. It owns 75 different brands and owns a remarkable performance of its own in the market. It was founded in 1987 with the collaboration of Moet and Henessy.Its headquarter present in Paris, France. They produce good quality of wine, perfumes, cosmetics, and jewelry.
9. Micheal Kors
Micheal Kors is one the renown brand started in 1981 and now best for its bags and accessories. Its logo is based on MK where the vertical line of M overlaps with the vertical line of K placed in a circle. It is well known for bags, accessories, essential luxuries, and sleek designs. This brand is awarded the FIRST AMERICAN ORIGINAL AWARD from DuPont. This is one of the famous brands in America. It is in the process of getting high fame by generating unique and valuable products.
10.Hermes
The logo of Hermes was created in the 1950s.Hermes itself a Greek word. Hermes logo gives the image of saddlery as the logo consists of Duc carriage and a man standing where most of the people said the founder seems to be the waiting groom which is quite reasonable as shown in the logo. For a long time, this brand has used different chic shades of orange.
CONCLUSION :
A symbol is always an identity for a brand whether its about social media,booth conference,online business anything we need a symbol to create a specific identification and that should be tempting. A tempting logo will lead to great amount of consumers.